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the human people and businesses trust to build deeper community connections

STRATEGIC MARKETING  |  BRAND STORYTELLING  |  COMMUNITY BUILDING

HEY THERE, 

I'm Anneliese Lawton

I'm a strategic marketing consultant, brand storyteller, mental health champion, and Founder of Lawton & Co, an award-winning creative marketing collective.
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I'm also a mom to three spunky kids, two dogs, a foster puppy, and, much to my husband's dismay, a stray Holland Lop - (who remains far too ungrateful for his rescue). I'm always frantically looking for someone's lost sock or blankie - and for some reason, we're always short on spoons. 

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CREATIVE STRATEGIES FOR PURPOSE-DRIVEN ORGANIZATIONS

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taking brands from stumbled upon to sought-out ​

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  Work With Me  

01

 1-ON-1
CONSULTING

Access Fractional CMO support and expertise when — at your fingertips.

02

 BRAND
STORYTELLING

Relatable narratives that connect and convert your target audience.

03

 COMMUNITY
BUILDING

Targeted campaigns that bridge digital and real-world connections. 

04

PUUBLIC

SPEAKING

Impactful key-notes and workshops that connect and spark action.

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get back to the basics

we're all human, after all. 

I'm not your typical strategic marketing consultant; I'm also a customer with lived experience, offering a unique and impactful perspective.

 

With a mix of humor, wit, a touch of flair, and a lot of heart, I work with purpose-driven brands to breathe real life and relatability into their programs, operations, and identity.

SERVICES

Strategy Training
& Workshops

Full-day or half-day strategy training for teams and individuals. Learn the fundamentals of human-centered marketing and community building. Go from idea to vision to actionable content strategies, and walk away with a clear path to implementation. 

Creative Strategy
& Audits

One-on-one sessions for entrepreneurs and purpose-driven brands - get clear on your goals and align it with a marketing strategy that builds genuine relationships, funnels through your sales pipelines, and coverts them into loyal customers.

Community
Building

Build a community that converts. I leverage market research to strategically align your business with the needs and pain points of your audience. By understanding what matters to them, we turn community into loyal customers.

Inclusive Program
Development

Build a brand that challenges the status quo. Integrate neurodiversity and trauma-informed practices into your programs and operations. Lead with purpose, empower individuals, and set a standard for equal opportunity.

Brand
Storytelling

Great brand storytelling doesn’t just capture attention—it inspires action. I help brands craft content through four key pillars: people, places, purpose, and plot. In the end, a great story is what turns your audience into champions of your brand.

Implement with
Lawton & Co.

Lawton & Co. is an award-winning, full-service marketing collective specializing in strategic planning, business development, content creation, and publicity. We craft powerful strategies for purpose-driven and community-focused businesses.

TESTIMONIALS

what clients are saying

Céline & Michel Larivière
Maple Hill Farm
Ferme côte d'érables

"Working with Anneliese on our strategic marketing plan was a true delight. Her enthusiasm and her genuine interest in our business as well as her creativity were remarkable.

She is well networked and brought fresh ideas to all of our discussions. We felt supported every step of the way in
this process."

SUDBURY, ON

Jane Allison
Project Manager & Founder
Dovetail Community

"Anneliese's participation in Opening Up helped foster a collaborative environment and storytelling that greatly contributed to the success of the event.
 
Already a talented professional writer, she crafted a narrative that was tender, humorous, and impactful, providing support and inspiration to other speakers and the audience."

HAMILTON, ON

Suzanne Pede
Owner
Cuddle for Keeps

"Anneliese’s leadership extends beyond her writing and philanthropy, as she actively engages with the community, offering support and guidance to other female entrepreneurs.
 
I am proud and honoured to have Anneliese as my mentor. She gives time, encouragement,  wisdom and strategic direction to women-led businesses that aim to make an impactful difference." 

TORONTO, ON

HONOURED BY

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TRUSTED BY:

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let's chat.

Contact

Burlington, Ontario

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